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I had a chance to look at this today.
the south facing side is a large panel for adverts. - nothing unusual about that.
however, its a video panel, (I guess colour but it was only showing b/w today)
adverts by their definition are distracting, moving ones more-so, and the approach to a busy pedestrian crossing is really one of the worst places for this distraction.
in my view it is dangerous, I hope not lethal...
ps, its not BT, but 'new world payphones'